JPG vs PNG: Which Should You Use?

Last updated: June 26, 2026  ·  By Bytewitness

The short answer: JPG for photographs on the web, PNG for graphics, text, logos, and anything with transparency. The longer answer depends on your specific situation — here's what actually changes between the two formats.


Head-to-head comparison

Factor JPG PNG
CompressionLossy — discards fine detail permanentlyLossless — every pixel stored exactly
File size (photos)Small — typically 80–95% smaller than PNGLarge — stores all data without shortcuts
File size (graphics)Often larger or similar to PNG; visible artifacts on hard edgesOften smaller for flat colors and hard edges
TransparencyNone — no alpha channelFull alpha channel support
Re-save qualityDegrades with each save — artifacts accumulateNo degradation — pixel-identical on re-save
Text / logosBlurry halos visible even at high qualitySharp, clean — lossless handles hard edges perfectly
Best forPhotographs, web images where size mattersGraphics, screenshots, UI, images with transparency
Browser supportUniversalUniversal

When to use JPG

JPG's lossy compression is a feature, not a bug, for photographic content. A 4MB raw photo exported as a high-quality JPG typically lands around 300–600KB — barely any visible difference at normal viewing sizes.

Use JPG when:

The image is a photograph. You're publishing to the web and file size matters. You don't need transparency. You won't be editing and re-saving repeatedly — each save cycle in JPG accumulates loss.

Avoid JPG when:

The image has text, a logo, or hard-edged graphics. You need transparency. You're using the file as a source for future editing. You're exporting UI screenshots — compression artifacts on borders and text are visible.

When to use PNG

PNG's lossless compression means the file is larger, but exactly right. For anything where pixel accuracy matters — a screenshot, a logo, a UI graphic — PNG is the correct choice.

Use PNG when:

The image has text, sharp edges, or flat colors. You need transparency (icons, logos with clear backgrounds, UI elements). You're providing source files for design work. You need to edit and re-save without accumulating loss.

Avoid PNG when:

You're serving photographs to web visitors and file size is a concern. The photo has no transparency needs. You have hundreds of large photos — the size difference is significant at scale.

What about WebP?

WebP is worth considering as a third option for modern web use. It achieves roughly 25–35% smaller files than JPG for photographs, and 25% smaller than PNG for lossless graphics — with full transparency support. Browser support covers all modern browsers. If you control your publishing environment and your audience uses modern browsers, WebP is often the right answer for both use cases JPG and PNG currently serve separately.


Frequently asked questions

Is JPG or PNG better for photos?
JPG is almost always better for photographs on the web — 80–95% smaller files with barely perceptible quality loss at high settings. Use PNG only when you need repeated lossless editing.
Is JPG or PNG better for logos and graphics?
PNG. JPG compression introduces visible ringing and blurring around sharp edges and text — even at high quality settings, logos and UI elements look noticeably worse as JPGs.
Which format is better for transparency?
PNG, unambiguously. JPG has no alpha channel — transparency is impossible. PNG (and WebP) both support full transparency.
Does converting JPG to PNG improve quality?
No. JPG discards data permanently. Converting to PNG gives a lossless container, but the pixels inside are exactly what the JPG had — no detail is restored.

Convert your own images free → Use the Bytewitness converter to convert between JPG, PNG, and WebP — no upload, no account, no limit on conversions.